1. What’s Up With Social Media This Week

    G’day ladies and gentlemen.

    This week we’ve decided to give you a roundup of some new articles that do a lot of different things. It’s been a busy week and we didn’t want you to miss out on some important and helpful information that’s been popping out of Mashable in particular. So, in an old fashion tip of the hat to Mashable, we present you with some of this great content getting you up to speed on what’s up with all of these different platforms.

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    What’s Up With Smartphones? Well, we’ve got tips for you to make your app more discoverable. It has to do with optimization, in-bound leads, and customer reviews. Oh by the way, soon your phone may be able to tell you when you’re sick. When will we see the phone that tells you what the right thing to do is?

    What’s Up With Twitter: They’re putting promoted tweets in your timeline in the Next 2 Months. And by the way, I hope you like the new twitter. Because the old one is dead.

    What’s With Facebook? They’re experimenting with comment ads. This is an interesting move, and is a nifty new idea that you may want to start considering. With this addition to the ad strategy, en element of engagement is instantiated that wasn’t present before.

    What’s Up With LinkedIn? They’re perpetually getting better, and now they’re using column ads and profile promotions to encourage follows and recommendations, similar to some of the features on Facebook’s right hand interface column. Imagine, on the side of your LinkedIn page, “you might be interested in applying for this job”.

     

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  2. Social Media Roundup 2.11.11– JobSeeking with LinkedIn

    Hey folks,

    We’ve got your weekly roundup for you, and this week it has a personal touch. I work for Neovia Solutions remotely in Providence, RI (because it’s great!) and I’m in my last semester at Brown University. Naturally, in a senior frenzy, I’m wondering what I’m going to do in my life. While it will almost positively be in Film and Motion Pictures, as per the LinkedIn category, I’ve got a lot of work to do. So I’ve decided to share some articles on LinkedIn and job hunting with you.

    So this week we’re trying to help those entering the job market or looking to make a move in the job market via LinkedIn. LinkedIn has got a plethora of tools, from Groups, to Skills, to the Online Resume Builder (and, if you haven’t seen this, the big JOBS section)–that are there to create an appropriate, acceptable environment to make yourself noticed should any recruiters come your way, or should you approach an individual yourself.

    We’ve done our best to make sure these articles are as recent as possible, but we caught a few oldies-but-goodies we think you’ll like as well.

    So be on the lookout every week for news, tips from pros, reviews, emerging technology, and a whole bundle of thought-provoking articles on this ever-developing, exciting world of social media.

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    JobSeekers with Recommendations on LinkedIn get hired: We put this first to convince you we’re not just Joshin’ you. As this article elaborates on, JobSeekers on LinkedIn who had more recommendations moved faster through the LinkedIn systems, with over half of the sample having one or more LinkedIn recommendation.

    Profile Building, Basic and Advanced

    LinkedIn Tips for Job Hunters: LinkedIn expert Rob Mendez takes readers through the key points on building an attractive profile for employers. Though some standards should be kept–such as appropriate photos and names–it does end up in separating yourself from the rest, and he’s got some good tips to help you get there.

    Why Your LinkedIn Profile Isn’t Working: This article offers a few short, solid things that often go unnoticed in keeping up with your LinkedIn profile that can give you that extra boost if you become aware of them and work with them. I should be clear, there are different ideas here than in the other articles.

    Advanced LinkedIn Tips, “15 LinkedIn Tips to Help You Find a Job, Work Smarter, Boost Your Career”: I called this one Advanced LinkedIn Tips myself. While two of the other articles here go over basic techniques to get a solid profile, this one starts working past that and getting into some more sophisticated, next-level techniques. Do check it out.

    Tools

    LinkedIn Tip: How To Discover The Hottest New Job Skills: Though the title to this article looks like it should be on Cosmo for CEO’s magazine, the content is what you should be looking for, because LinkedIn’s got a brand spankin’ new thing called Skills, and it lets you find out what skills are out there (to differentiate yourself and determine your competition) and allows job recruiters to find out, well, what skills you have.

    LinkedIn Career Explorer: Though released last October, I personally tried this last week and it was one of the scariest but helpful things I’ve done in my career search. It’s in beta form, but does a good job of suggesting many kinds of career paths within whatever industry you choose. I recommend taking it for a spin.

    Using LinkedIn Groups to Grow a Professional Network and Get A Job: It’s exactly what it says it is, and perhaps one of the stronger jobseeking methods on LinkedIn.

    Basics of LinkedIn Jobs: So this is one of those oldies-but-goodies, but it’s straight from the LinkedIn blog, so we feel excused.

    Extras

    More, More, More!: Here are a bunch of additional links from LinkedInIntelligence.Com. Scroll down to the jobs section.

    image courtesy www.workawesome.com

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  3. Social Media For Trainers: ASTD Corpus Christi presentation

    We presented to the Corpus Christi chapter of ASTD earlier this week on Social Media for Trainers. We jam-packed the presentation with social technologies you can use before, during and after training sessions to increase engagement, attentiveness, feedback, efficiency in research, and much more. Check out the slides.

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  4. State of Social Media in Corpus Christi

    As we prepared for our first conference last November, we recorded local user statistics for a handful of the most popular social networking sites. Out of curiosity, we pulled the same statistics late last month – only six months later. Even we were surprised with the growth and diversity in those participating in social media. But we knew we couldn’t keep all this information to ourselves. So we produced a special report: The State of Social Media in Corpus Christi.

    State of Social Media in Corpus Christi

    Click here to download your copy.

    Inside, you’ll find charts showing the rise in participation in social networking sites over the past six months, how much of the Corpus Christi area population is participating, which sites capture older demographics, which the college-educated prefer, and which networking sites singles prefer.

    You’ll also hear from local business leaders about their thoughts and experiences with social media. And we also included case studies on a handful of local businesses that stand out as models of what successful social media marketing looks like.

    We hope this report is a great resource for you to learn more about the state of social media in our market. We see the current state of social media in Corpus Christi as one of expansive growth and opportunity.

    Technologically, we are a city moving forward.

    Download your copy now.

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