HootSuite is a wonderful application that allows you to update and manage multiple social media accounts all in one place. It does a lot of neat tricks, but our favorite has to be allowing us to schedule updates to our Facebook fan page. Once you’ve linked your Facebook account and fan pages, you’re ready to try this. Watch our simple how-to video below to see how you can save time by scheduling all of your updates to Facebook in one sitting. Another plus: You get the consistency of a regularly updated fan page without worrying about remembering to post every day.

Every week we round up some of the top stories in the social media world to help you stay up to speed with trends and developments that will enhance your online marketing strategy and experience. Be on the lookout for news, tips from pros, reviews, emerging technology, and a whole bundle of thought-provoking articles on this ever-developing, exciting world of social media.

One Password To Rule Them All: If we have a million passwords, we can’t remember them. If we use the same passwords for multiple accounts, we risk the dangers of hacking. Landon Fraley reviews some popular password management tools so you’ll never have to use the same password again while still maintaining security.

12 Ways To Make Your Blog Posts More Credible: Anyone can start a blog, but how do you set yourself up as an authority on your topic? Darren Rowse offers some at-times surprising advice on establishing yourself as a guru.

Blogosphere Trends+ Writing Great How To Posts: How-To posts and videos are good for your readers and good for you. Better still, they apply to any and all industries. Here’s a look at bloggers using this week’s top stories to fuel their how-to posts.

If Your Company Went Out of Business, Would Anyone Notice? Bill Taylor of the Harvard Business Review addresses the mortality of business in tough economics times and discusses three ways companies can establish meaning and value, including forming unique relationships with customers.

Why Twitter’s New Ads Are Ingenious: Mashable CEO Pete Cashmore talks about Twitter’s new “Promoted Trends” ads and why they will help Twitter grow without filling your news feed with unwanted ads.