Inspired by a client experience and an article by The Brand Builder, this week Holly and Kendra discuss how social media becomes a magnifying glass for your business. If you care about your customers, employees, and industry, it will show in your social media efforts. If, however, you don’t “give an eff” as Gary Vaynerchuk might say (although rather more colorfully than we have), that will show as well. Without caring and without passion, your social media efforts will never achieve the kind of success they would with it. We explore 3 tell-tale signs that show you’re afflicted with lack of caring in your social efforts.
And, making us happy this week, is a lack of political ads as well as business epiphanies. You’ll have to listen to find out the rest.
[STUFF WE MENTIONED]
Care or Die: Because customer loyalty isn’t really rocket science
TheBrandBuilder, @thebrandbuilder
Gary Vaynerchuk, @garyvee
@starbucks
@pepsi
Dave Ramsey
Entreleadership
Penultimate App for iPad
BoxWave Stylus
[LISTEN]
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